It seems as if everyone is trying to cash in on the GI Joe live-action movie hype. This time it is Royal Purple, a synthetic oil company. They have recently revealed a new "Built for Special Ops" contest, featuring none other than Snake Eyes.

The contest is based on a cool, purple website featuring images of Snake Eyes, Storm Shadow, Ripcord, Scarlett, Duke, and the Baroness, and allows you to enter your email address once a day to enter the sweepstakes. First time enterants are required to register. The Grand Prize is $10,000. First prize is a garage cook-out; second prize is rec room hardware, and third prize is office room hardware. The contest is very "hot-rod" themed.

The site itself features military vehicles, commercials, some very cool royalpurple/Joe themed wallpapers. If you don't mind a little purple on your PC, they look pretty cool!

Check out the website by clicking HERE.